Posts Tagged ‘Seth Godin’
It’s All About Being Story Driven by Bernadette Jiwa – What Type of Business Are you?
Been reading Story Driven: You Don’t Need to Compete When You Know Who You Are by Bernadette Jiwa, whom I had never heard of before. I was listening to Seth Godin’s book last week – This is Marketing, and he mentioned her storytelling and writing. (I would totally recommend his book and will do a…
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