This book stood out from the crowd because it’s not your everyday copywriting book. It’s specifically geared towards how to start off your sales messaging and much more. It has so many examples and strategies of concepts that were talked about years ago when Direct Response Marketing started to take off back in the 1960s up to now.
Month: April 2023
The Last Law of Attraction Book You Will Ever Need to Read by Andrew Kap
Have you ever met someone and immediately had this kinship with them like you’ve known them before, or have you just felt so comfortable in their presence? Well, that’s how I felt when I first met Andrew Kap, and we had such a terrific rapport that he invited me to be a guest on his…
Marketing A Love Story by Bernadette Jiwa
My life’s work has been pretty ironic. You know the old saying – “Never say never,” cuz when you do – what you said “never” about always ends up coming true? Well, that happened to me. To this day, I remember exactly where I was – in the basement office of my college campus. I…
Feel The Fear & Do It Anyway by Susan Jeffers, Ph.D.
Susan Jeffers’s book is it’s not just about working through your fear. It’s really about shifting and changing your mindset. She’s got a ton of tools that will help you address, work with and work through your fears. And the biggest aha for me was that the underlying aspect of fear is a lack of trust in yourself. Hmmmmm.