On Good Authority: 7 Steps To Prepare, Promote And Profit From A How to Book That Makes You the Go-To Expert by Anna David

So why is this book one of the best I’ve read in writing and promoting your book? One reason – she gives you a complete “how-to system” to “Prepare” – write your book, “Promote,” and “Profit” from it.

Plus, David gives so many inspiring stories and real examples I practically highlighted the whole book.

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Marketing A Love Story by Bernadette Jiwa

Marketing a love story

My life’s work has been pretty ironic. You know the old saying – “Never say never,” cuz when you do – what you said “never” about always ends up coming true? Well, that happened to me.  To this day, I remember exactly where I was – in the basement office of my college campus. I…

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Don’t Make Me Think Revisited by Steve Krug

Don't Make Me think - Steve Krug

When creating a website, the biggest issue is the site is NOT FOR YOU! It’s for your dream clients/customers. That’s the worst offense I’ve seen in my many years of working with businesses and helping them create high-converting sites and online dream client experiences.

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The Soulful Art of Persuasion by Jason Harris

The Soulful Art of Persuasion

I don’t usually pick up books about “Persuasion.” It’s not a word I like. It gives me visions of people tying my hands behind my back and trying to force me to do something against my will.

Yet, in Jason Harris’s book, The Soulful Art of Persuasion, it’s not about that at all. In fact, I’d replace the word “persuasion” with “influence” or “connection.” This book is about becoming a master influencer through building genuine connections and relationships with others.

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